How to Attract More Buyers for Your Home

It’s no secret—homebuyers in 2025 have made their priorities crystal clear. According to a recent Bright MLS survey, over 56% of prospective buyers say a move-in-ready home tops their wish list.

If you’re thinking about selling this year, here’s what you need to know to align with buyer preferences and make your home irresistible.

Why Move-In-Ready Homes Are So Desirable

With today’s housing market shaped by high prices, growing (but still limited) inventory, and elevated mortgage rates, buyers are steering clear of post-closing projects and unexpected expenses.

A move-in-ready home offers:

  • No immediate repairs or renovations: Buyers want to skip the hassle of dealing with contractors or DIY fixes.

  • Budget predictability: Fewer surprise expenses mean buyers can better manage their finances.

  • Instant enjoyment: Buyers can move in, settle down, and start living in their new space without delay.

What Buyers Are Willing to Compromise On

While move-in-ready homes are a top priority, the Bright MLS survey highlights that many buyers are open to trade-offs in other areas.

Lisa Sturtevant, Chief Economist at Bright MLS, shares, “While buyers know compromises are often necessary, they’re more likely to adjust on home size or location before giving up on move-in-ready condition.”

Here’s how buyers are making it work:

  • Downsizing: Nearly 75% are willing to go for a smaller home to stay within budget or secure their preferred location.

  • Relocating: About 64% are flexible on location, focusing on affordability and move-in readiness over proximity to schools, work, or amenities.

  • Stretching the budget: Nearly 39% are open to spending a little more if the home checks all their must-have boxes.

This strong preference for move-in-ready homes creates a golden opportunity for sellers who can deliver on these expectations.

How to Prepare Your Home for Today’s Buyers

If selling is on your horizon, showcasing your home as move-in ready can help you stand out and command a higher price. Luckily, this doesn’t mean you need to launch into a full-scale renovation.

Here’s where to focus your efforts:

  1. Tackle Key Repairs
    Start with the basics: fix leaky faucets, touch up paint, and handle any squeaky doors. Small fixes can leave a big impression.

  2. Add Budget-Friendly Cosmetic Upgrades
    A fresh coat of paint, updated light fixtures, or modern kitchen hardware can give your home a polished, updated look without costing a fortune.

  3. Stage to Impress
    Create a clean, inviting space by decluttering, depersonalizing, and rearranging furniture to highlight your home’s best features.

  4. Highlight Energy-Efficient Features
    With 32% of buyers prioritizing energy efficiency, upgrades like better insulation or a smart thermostat can make your home more appealing.

What If Your Home Isn’t Move-In Ready?

No need to stress! Buyers still see value in homes with strong fundamentals. Focus on showcasing:

  • Great bones: A solid structure or unique architectural details.

  • Location, location, location: Proximity to desirable amenities or schools.

  • Potential: With the right vision, a little TLC can go a long way.

To ease concerns, consider offering repair credits or a home warranty to give buyers peace of mind. You can also explore innovative options like Zoodealio’s Cash+ Offer, which helps you make improvements and sell for top dollar—without upfront costs.

Whether your home is turnkey or a work in progress, the key is to highlight its strengths and potential. Ready to take the next step? Let’s chat and create a plan to help you sell with confidence. Schedule a Time Here


jennifer Sloan