Real Estate Investing: Which Property Type Is Right for You?

Real estate investing offers a variety of options, each with its own benefits and challenges. Whether you prefer the stability of single-family homes, the cash flow potential of multi-family properties, the high-income opportunity of short-term rentals, the long-term leases of commercial real estate, or the passive nature of REITs, the right investment depends on your goals and risk tolerance. Understanding the pros and cons of each option can help you make the best decision for building wealth through real estate.

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jennifer Sloan
Tips for Touring Homes During Cold Weather

Winter in Wisconsin brings snow-covered streets, cozy fires, and—believe it or not—great opportunities for homebuyers! While many people assume spring and summer are the best times to house hunt, winter can actually offer some serious advantages.

Fewer buyers mean less competition, motivated sellers, and a chance to see how a home holds up against the cold. But before you grab your hot cocoa and head out for a showing, keep these winter house-hunting tips in mind!

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jennifer Sloan
Transform Your Wisconsin Home into a Holiday Wonderland

The holidays are the perfect time to make your home feel magical, cozy, and inviting. Whether you’re gearing up for family gatherings or showcasing your house to potential buyers, holiday decor can play a big role in creating that warm and welcoming atmosphere. We know how a few thoughtful touches can make all the difference—both for holiday cheer and curb appeal. Here are some of our favorite tips for decorating your home this season.

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jennifer Sloan
Five Features That Will Scare Buyers Away from Your Home

As we embrace the spooky season, it's essential to consider what might send potential buyers running from your home faster than a ghost on Halloween night. While you want your home to feel warm and welcoming, certain features can create an unsettling atmosphere that turns buyers away. Let’s explore five frightful factors that could haunt your listing.

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jennifer Sloan